A blog about blogs

Floral Edge Port Douglas is a valued and uber talented client. One of my jobs is to keep the owners’ blog up to date, enabling them to focus on the business of flowers.I love sifting through the photos from their various projects and commissions – here’s Pt Douglas tourism dynamo Chelsea looking simply stunning!

We’ve set up the blog as a Gallery so that it becomes an evolving showcase of ideas, products, clients and testimonials – more interesting than a ‘static’ web album which can tend to date really quickly, with the added bonus of brand building and improved site visibility in search engine results pages.

I’m about to fly to Port Douglas to visit the Floral Edge crew and help them to develop a fresh marketing plan for the next 12 months. This will be me in a couple of days…(but bathers might be a little more practical than a wedding dress!)

Hopefully I’ll also catch a bit of sunshine while I’m there – and of course take time to smell the roses!



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I’m Gretel Sneath, accomplished freelance writer & storyteller. When I'm not on the road, you'll find me on South Australia's Limestone Coast.